Apple Inc. is slashing approximately 100 jobs within its services division, marking a significant strategic pivot for a segment crucial to the company’s growth.
The move, led by Senior Vice President Eddy Cue, reflects a realignment within the group, with affected employees notified on Tuesday across multiple teams in the services division.
The layoffs, undisclosed until now, include engineering positions, with the Apple Books app and Apple Bookstore teams bearing the brunt of the cuts.
The team overseeing Apple News is also impacted, although sources indicate that the platform remains a priority.
This latest round of layoffs follows earlier job cuts in April, when Apple laid off over 600 workers in California, and February, when the company cancelled its electric car project.
The recent layoffs at Apple contribute to a larger trend within the tech sector. In July 2024 alone, there were 4,306 layoffs across the industry, and so far this year, more than 100,900 workers have been laid off across 356 tech companies, according to tracking website Layoffs.
Google’s CEO, Sundar Pichai, has warned employees of further job cuts as the company streamlines operations.
After laying off hundreds of staff, Google’s CEO, Sundar Pichai earlier told the company’s workers to brace for more job cuts as the tech giant continues to implement more cost-cutting measures across its operations.
Pichai said the layoffs this year were about “removing layers to simplify execution and drive velocity in some areas.” He confirmed what many inside Google have been fearing: that more “role eliminations” are to come.